Where your competition is in Rhode Island
The largest concentrations of kitchen remodeling companies in our Rhode Island data are in Cranston, Cumberland, Johnston, Smithfield, South Kingstown, Middletown, Pawtucket and North Kingstown. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Cranston.
The map pack in Rhode Island
In Rhode Island, 51.2% of kitchen remodeling companies have fewer than ten reviews. That is the good news if you have twenty: most of your local competitors are not trying. The bad news is that the three shops in the map pack for Cumberland searches are not in that group. They are near 45 reviews and they ask every customer.
The website gap in Rhode Island
A website is the clearest marker of a kitchen remodeling company that is going to compete for the map pack, and 12.2% of kitchen remodeling companies in Rhode Island do not have one linked. Across the country the median review count with a site is 13, without one 1. If your shop is in the 12.2%, start there.
How Rhode Island compares
Of the 43 states in our data, Rhode Island ranks 31st for the number of kitchen remodeling companies, 37th for median review count, and 25th for the share with no website. The review bar is lower than in most of the country, so a few months of asking every customer moves you up fast.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Rhode Island | 41 | 7 | 12.2% |
| Connecticut | 161 | 10 | 13.7% |
| Maine | 35 | 3 | 5.7% |
| Massachusetts | 258 | 9 | 9.7% |
| New Hampshire | 48 | 15.5 | 4.2% |
| New Jersey | 356 | 14 | 13.5% |
| New York | 303 | 18 | 10.2% |
| Pennsylvania | 314 | 19 | 7% |
What to do first in Rhode Island
- Set a review velocity. One review per job day, asked at the door, moves a 7-review shop past the Rhode Island 75th percentile (23) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Rhode Island customers decide.
- Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
- Then, and only then, spend on ads. Pointed at a profile with 7 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.