<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Kitchen Remodeler Playbook</title><link>https://kitchenremodelerplaybook.com/</link><description>Marketing guides, Google benchmark data and a free 14-day trial of any growth service, written for kitchen remodeling companies.</description><item><title>Google now answers &quot;how much does a kitchen remodel cost&quot; before anyone clicks. Whose number is it using?</title><link>https://kitchenremodelerplaybook.com/blog/google-ai-overview-answers-kitchen-remodel-cost-question/</link><guid>https://kitchenremodelerplaybook.com/blog/google-ai-overview-answers-kitchen-remodel-cost-question/</guid><pubDate>Sun, 01 Nov 2026 00:00:00 GMT</pubDate><description>AI Overviews sit on top of cost searches for kitchen remodeling in most US cities. The ranges come from firms that published one. What that means for a remodeler who has not.</description></item><item><title>The January rush starts in November: what kitchen remodelers should set up this month</title><link>https://kitchenremodelerplaybook.com/blog/book-winter-consultations-now-for-spring-kitchen-builds/</link><guid>https://kitchenremodelerplaybook.com/blog/book-winter-consultations-now-for-spring-kitchen-builds/</guid><pubDate>Mon, 26 Oct 2026 00:00:00 GMT</pubDate><description>Consultation requests for kitchens peak in January and February. The firms that win that window set up their ads, follow-up and showroom calendar in November. Here is the checklist.</description></item><item><title>Agency, freelancer or do it yourself: how a kitchen remodeler should buy marketing</title><link>https://kitchenremodelerplaybook.com/guides/hiring-an-agency-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/hiring-an-agency-kitchen-remodelers/</guid><pubDate>Sun, 18 Oct 2026 00:00:00 GMT</pubDate><description>What marketing fairly costs for a design-build firm, the red flags in a pitch aimed at remodelers, what you can realistically do in-house, and why a trial should come before a contract.</description></item><item><title>The kitchen remodeler's year: when consultations come in, when they do not, and the slow-season plan</title><link>https://kitchenremodelerplaybook.com/guides/slow-season-marketing-plan-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/slow-season-marketing-plan-kitchen-remodelers/</guid><pubDate>Mon, 05 Oct 2026 00:00:00 GMT</pubDate><description>Kitchen demand runs on the calendar, from January planning to the pre-holiday rush. How to time ads, email and showroom events, and what to do in the months when the phone goes quiet.</description></item><item><title>Pricing and quoting for kitchen remodelers: ranges, good-better-best, deposits and the design fee</title><link>https://kitchenremodelerplaybook.com/guides/pricing-and-quoting-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/pricing-and-quoting-kitchen-remodelers/</guid><pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate><description>How to state a price range without losing the lead, structure three tiers a homeowner can choose between, charge for design, set deposits, and how pricing shapes every marketing channel.</description></item><item><title>Speed to lead for kitchen remodelers: what a slow reply to a consultation request costs</title><link>https://kitchenremodelerplaybook.com/guides/missed-calls-speed-to-lead-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/missed-calls-speed-to-lead-kitchen-remodelers/</guid><pubDate>Thu, 10 Sep 2026 00:00:00 GMT</pubDate><description>Why the first firm to call wins the comparison, the five-minute rule, missed-call text-back scripts for a design-build firm, and the seven-day follow-up for leads that stall.</description></item><item><title>The 7 things a kitchen remodeler's website must do, and what most of them do instead</title><link>https://kitchenremodelerplaybook.com/guides/website-essentials-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/website-essentials-kitchen-remodelers/</guid><pubDate>Mon, 31 Aug 2026 00:00:00 GMT</pubDate><description>A filtered gallery, a stated price range, the designer's face, a clear process, speed on a phone, a form that texts you, and tracking. The checklist for a design-build site.</description></item><item><title>How a kitchen remodeler shows up in ChatGPT, Perplexity and Google AI answers</title><link>https://kitchenremodelerplaybook.com/guides/ai-search-chatgpt-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/ai-search-chatgpt-kitchen-remodelers/</guid><pubDate>Wed, 19 Aug 2026 00:00:00 GMT</pubDate><description>Homeowners now ask an AI assistant who should remodel their kitchen and what it costs. What those systems read, and the page-level changes that get a design-build firm named.</description></item><item><title>Facebook and Instagram ads for kitchen remodelers: reels, soft offers and the 90-day follow-up</title><link>https://kitchenremodelerplaybook.com/guides/facebook-instagram-ads-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/facebook-instagram-ads-kitchen-remodelers/</guid><pubDate>Sat, 08 Aug 2026 00:00:00 GMT</pubDate><description>The creative that works for a kitchen remodeling firm on Meta, the offers that bring leads at $25 to $90, realistic budgets, and how retargeting turns early leads into consultations.</description></item><item><title>Google Ads for kitchen remodelers: budgets, the campaigns that book consultations, the ones that burn money</title><link>https://kitchenremodelerplaybook.com/guides/google-ads-for-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/google-ads-for-kitchen-remodelers/</guid><pubDate>Mon, 27 Jul 2026 00:00:00 GMT</pubDate><description>What a kitchen remodeling consultation costs on Google search, the keyword structure that works for a design-build firm, the negatives you need, and what to expect in month one.</description></item><item><title>Google Business Profile for kitchen remodelers: the showroom setup that wins the map pack</title><link>https://kitchenremodelerplaybook.com/guides/google-business-profile-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/google-business-profile-kitchen-remodelers/</guid><pubDate>Tue, 14 Jul 2026 00:00:00 GMT</pubDate><description>Categories, services with price ranges, the 40 project photos that get clicks, hours for a showroom, posts and the Q&amp;A entries a kitchen remodeling firm should seed.</description></item><item><title>How a kitchen remodeler gets one Google review per project, every project</title><link>https://kitchenremodelerplaybook.com/guides/get-more-google-reviews-kitchen-remodelers/</link><guid>https://kitchenremodelerplaybook.com/guides/get-more-google-reviews-kitchen-remodelers/</guid><pubDate>Thu, 02 Jul 2026 00:00:00 GMT</pubDate><description>The final-walkthrough ask, the text that follows it, what to do about the clients who stall, and what a healthy review pace looks like for a remodeling firm.</description></item></channel></rss>