Steven Von has spent the last several years running marketing for local service businesses: Google Ads, Facebook and Instagram, Google Business Profiles, websites, reviews and the follow-up systems behind them. The benchmark data on this site comes from a monthly pull of public Google Business Profile listings that he cleans, deduplicates and summarizes so owners can see how their trade actually shows up on Google. Every guide and post is written or edited by him. Nothing on this site is sponsored, and no numbers are invented: every figure traces back to the dataset or is clearly marked as an example.
How the numbers on this site are made
The benchmark figures come from 9,352 public Google Business Profile listings of kitchen remodeling companies across 51 states, pulled monthly, deduplicated and summarized. Every number in a guide or post is either drawn from that dataset or labeled as a hypothetical example. See the benchmark report and the method page.
Recent writing
- Google now answers "how much does a kitchen remodel cost" before anyone clicks. Whose number is it using?
- The January rush starts in November: what kitchen remodelers should set up this month
- Agency, freelancer or do it yourself: how a kitchen remodeler should buy marketing
- The kitchen remodeler's year: when consultations come in, when they do not, and the slow-season plan
- Pricing and quoting for kitchen remodelers: ranges, good-better-best, deposits and the design fee
- Speed to lead for kitchen remodelers: what a slow reply to a consultation request costs
- The 7 things a kitchen remodeler's website must do, and what most of them do instead
- How a kitchen remodeler shows up in ChatGPT, Perplexity and Google AI answers
Contact
Corrections, questions about the data, or press: text or call (385) 832-7231.